Wavecast
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        • Coupons: Schedule, manage and promote
        • Adding and Updating ad-hoc Coupons
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      • Extra Fields for Content
      • Import users
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    • Classify & personalise
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  • Emails
    • Create a campaign
      • Customise Email CTAs
      • Building Complex Emails
      • Email Segmentation
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    • Organise contacts
      • Add email addresses to Lists
      • Send a campaign to a list
    • Advanced Emails
      • Send an event campaign to hub audience
      • Adjust user email preferences
      • Change reply-to email address
    • Campaign Reports
      • Link Clicks
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  • Live
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        • Book a live broadcast
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      • Enterprise Streaming Support
        • Conduct a stream test
      • Video & Audio Production
        • Book remote video production
        • Prepare for remote video recording
    • On-Site Production
    • Check-in App
  • Analytics
    • Dashboard
    • Engagement Report
      • 2024 (BETA)
    • Google Analytics
    • Cookie Management
    • Page Views
    • User Data
    • Guest Passes
  • Settings
    • Configuration
    • Fonts, Colours & Logos
    • Hub Header & Footer
    • Custom Domain
    • Search & Metadata
    • System Messages
    • Access Control
      • Admin Accounts
      • Progressive Profiling
    • Global Event Settings
    • Default Templates
  • Integrations
    • Marketing Automation
      • Marketo
      • Eloqua
      • Pardot
      • Mailchimp
    • Events Management
      • Cvent
      • Eventbrite
      • Eventsforce
      • Sync by Email
    • Unified Communications
      • Zoom
      • ON24
    • Video
    • Payments
    • Single Sign-On (SSO)
    • LinkedIn Sign Up Setup
    • API Keys
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  • View report
  • Report data
  • Troubleshooting reports
  1. Emails

Campaign Reports

PreviousChange reply-to email addressNextLink Clicks

Last updated 9 months ago

View report

Regular campaign stats are available after sending. Automated campaign stats appear once setup is complete.

Report data

Unsubscribers The number of unsubscribers and unsubscribe rate.

Undelivered The number of undelivered emails and undelivery rate.

Clicks The number of unique clicks and unique click rate.

Opened The number of emails opened and open rate.

Delivered The number of emails delivered and delivery rate.

Emails Sent The number of emails sent.

Here’s what you’ll see on your overview page: You'll get an overview of your results and additional tabs detailing specific email activities.

Troubleshooting reports

If your email results seem incorrect, here are some things to keep in mind:

  • Email delivery times can vary based on the number of recipients.

  • To track an email open, the recipient must enable image viewing in their email account.

  • If most of your recipients share the same domain, the domain administrator might be quarantining the message in their spam filter.

  • Click & open rates can sometimes be higher than usual due to email bots clicking links in emails as a security measure. Read more about Inflated Clicks & Opens.