Eloqua

Configure Wavecast's integration with Eloqua.

Sync Wavecast audience activity with Eloqua.

Use this integration to reflect audience behaviour that happens on Wavecast in Eloqua, accelerating campaign performance and building a single customer view.

Trigger Actions

Wavecast data can be synced with Eloqua from a range of user actions:

  • User Account Created

  • User Profile Updated

  • User Profile Completed

  • User Subscribed for Content

  • User Cancelled Content Subscription

  • User Added to Audience Group

  • Download

  • Page Viewed

When the user completes one of these actions, the integration will be triggered and sync the data between Wavecast and Eloqua.

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Multiple triggers can be selected from the dropdown.

MacOS: Hold down COMMAND + select multiple options.

Windows: Hold down CTRL + select multiple options.

How to integrate:

To create an Eloqua integration, you will need the following information:

  • Form Post URL

  • Form Name

  • Site ID

  • Campaign ID

  • Event Code

  • The Eloqua fields that you would like Wavecast to map to

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Example

If your Eloqua Campaign looks like this:

Then the Wavecast integration will look something like this:

Setup

To setup on Wavecast, go to Settings > Integrations > Eloqua.

Name the integration so that it is easily identifiable.

Once configured, select Create.

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